Case Studies Read relevant industry case studies. September 24, 2024 Why Panel Data May Undervalue Sponsorships When should panel data be used? Panel Data vs. Property Database When assessing the brand […] April 25, 2024 How fans see sponsorships What is the fan’s POV of sponsorships? Whether fans see the sponsor or not isn’t […] March 1, 2024 From brand to mind: Trajektory-Wakefield Model From Brand to Mind The Trajektory-Wakefield Predictive Model Since the early days of Joyce Julius […] February 29, 2024 Asset Engine Asset Engine ~ Partnership Recall What partnership assets drive KPIs? How long does it take […] February 21, 2023 Global Impact Sports Outreach Social Impact Wakefield supports outreach programs in Kenya, Nigeria, and around the world […] Sign Up For Our Monthly Community Review Newsletter Signup Email(Required) Name First Last Organization NameThis field is for validation purposes and should be left unchanged. Δ